In 2019, during our “We Can Do More” goodwill tour, six AWSI team members traveled from the northern to southern West Coast, meeting face-to-face with our valued clients.
Somewhere along the miles of highway, while preparing a presentation on what makes AWSI unique, a simple conversation sparked something powerful.
While discussing our passion for engineering, I found myself saying, almost instinctively, “EngineeredTRUE.” The words stopped the conversation in its tracks. We both instantly recognized that it captured something essential — not just what we do, but who we are.
EngineerTRUE™ became our way of expressing the special sauce that drives us daily: “Chasing perfection in the pursuit of excellence.”
For every project, we aim to deliver designs that are:
It’s a mindset we’ve cultivated over 35 years of honing our craft and mentoring our team.
When we break it down:
Engineer – Applying scientific principles to achieve a desired effect, organizing and directing a design process that’s both feasible and economical.
True – In complete accordance with fact and reality; accurate, correct, and reliable.
Put together, AWSI EngineerTRUE™ means:
The use of scientific principles to mastermind reality, delivering results that are accurate, right, and correct — efficient design, engineered true to what you need.
With project budgets tightening and timelines shrinking, glazing contractors can’t afford unnecessary overdesign. EngineeredTRUE™ eliminates excessive conservatism, which can mean:
It’s a win-win for everyone — and it’s the foundation of how we work with you.
At AWSI, EngineeredTRUE™ isn’t a marketing line. It’s a promise. This commitment shapes every drawing, every calculation, and every solution — so your project gets exactly what it needs: nothing more, nothing less, always the truth.