In 2019, during our “We Can Do More” goodwill tour, six AWSI team members traveled from the northern to southern West Coast, meeting face-to-face with our valued clients.
Somewhere along the miles of highway, while preparing a presentation on what makes AWSI unique, a simple conversation sparked something powerful.
While discussing our passion for engineering, I found myself saying, almost instinctively, “EngineeredTRUE.” The words stopped the conversation in its tracks. We both instantly recognized that it captured something essential — not just what we do, but who we are.
EngineerTRUE™ became our way of expressing the special sauce that drives us daily: “Chasing perfection in the pursuit of excellence.”
For every project, we aim to deliver designs that are:
It’s a mindset we’ve cultivated over 35 years of honing our craft and mentoring our team.
When we break it down:
Engineer – Applying scientific principles to achieve a desired effect, organizing and directing a design process that’s both feasible and economical.
True – In complete accordance with fact and reality; accurate, correct, and reliable.
Put together, AWSI EngineerTRUE™ means:
The use of scientific principles to mastermind reality, delivering results that are accurate, right, and correct — efficient design, engineered true to what you need.
“Our construction company has done more than a thousand curtain wall system projects with AWS over the last thirty years. Here’s why. When it comes to offering our customers unique elements, we can depend on AWS to bring our designs to life. Their team has great skills and knowledge. They’re practical and personable and a lot of fun to work with. We win more bids because they’re available to jump on projects when we need them. Unlike other firms, they supply custom, licensed tools that help us with pre-engineering and that saves us time and money. It’s a perfect partnership.”
“I’ve been dealing with structural engineers for nearly 40 years and AWS is the best in the business. They’re the most user-friendly outfit out there. Kevin is my go-to guy, a businessman who knows how to keep my labor costs down. He’s flexible and collaborative. If I don’t like where a project is heading and I express concerns, he always comes back with a better mousetrap. His team sets the bar high for other engineers who might be bullheaded and unreasonable. My project managers know how it should be done by working with AWS.”
“We are often awarded contracts for convention centers or corporate headquarters with very short time frames. That means we have to hit the ground running. When we request structural calculations or shop drawings from AWS, they are quick to respond, very accommodating, and easy to communicate with. They help take the worry out of urgent, high-pressure jobs. AWS is everything we look for in a business partner and that’s why we’ve been working with them for nearly 20 years.”
“We’ve been working with AWS since the 1990’s. Since then, they have provided us with quality and timely engineering services. They routinely take all conditions into consideration, not solely the worst-case scenarios that would cause them to over-engineer things. That saves us time and money. We also value how quickly they respond to changes, so we don’t lose momentum.”
“The AWS team is renowned in the industry for exceptional service. They are knowledgeable, energetic, and nimble. Like our own company, they provide many solutions from one source. We like how they seamlessly partner with specific engineers outside their firm when needed. For military facilities, for example, they not only help ensure our TGP glass and frames are capable of withstanding blasts but also go outside their scope to confirm the surrounding structure is sound, too. AWS takes a lot of the stress out of the equation, and our work together makes a positive impact on customers across the U.S. and Canada.”
“I’ve worked with Kevin and the AWS team for 20 years at three different companies. Some firms tend to overdesign products. That can break our material budgets, take too much fabrication time, and exceed labor allowances. AWS aids with solutions that are always cost-effective and efficient. We partnered with them on a unique project for the Sacramento Municipal Utility District. On a tight deadline, they helped us design an efficient cladding support system that we are currently fabricating. Looking forward to the installation of these aluminum frames with colorful concrete panels to enclose a large transformer. The end result will be a work of art designed to withstand the specified structural and seismic performance demands. Whatever our clients request, it’s reassuring to know we have a trusted partner like AWS to help deliver it.”
With project budgets tightening and timelines shrinking, glazing contractors can’t afford unnecessary overdesign. EngineeredTRUE™ eliminates excessive conservatism, which can mean:
It’s a win-win for everyone — and it’s the foundation of how we work with you.
At AWSI, EngineeredTRUE™ isn’t a marketing line. It’s a promise. This commitment shapes every drawing, every calculation, and every solution — so your project gets exactly what it needs: nothing more, nothing less, always the truth.